The Consumer Matters is the blog of Leslie Grandy, aka Gearhead Gal.  My passion is creating and delivering compelling products that delight customers through simple and elegant user experience design.

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Objectified - Worth Pocketing This Film

"Bad design is where the customer thinks it’s their fault that something doesn’t work. So if you can’t make your GPS device work in your car — I mean, there should be a riot because they’re so poorly designed! Instead, the user thinks, ‘Oh, I’m not very smart, I can’t make this GPS thing work.’ People should demand more from the things they own, they need to demand that things work." - David Kelly, IDEO

"Objectified", a documentary from filmmaker Gary Hustwit, about our complex relationship with manufactured objects is now available on DVD, Blu Ray, and for download on iTunes. But it is also available through one of the most innovative delivery mechanisms for commercialized digital media that I have seen, the Limited Edition USB drive. I can't wait to see how the packaging contributes to my experience of enjoying this film again, but I guess I'll have to, since the site tells me "please note that shipping times can be between 1 and 4 weeks, depending on how far you are from New York City." I guess I'm likely to be 4 weeks far, up here in the Emerald City...

Check out the film trailer and read some other great quotes from a sample of the innovative minds explored within this entertaining documentary about consumers and our interactions with the products we love and hate.


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